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BRITVIC soft drinks

BRITVIC Soft Drinks
Report 2009

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  • Introduction
    • Interactive Q & A
  • The 2008 story
    • Overview
    • Key stories
  • Consumer behaviour
    • Overview
    • The Credit Crunch Consumer
      • Tightening our belts
      • What are consumers looking for now?
      • Impact on soft drinks
      • Branded vs own label
      • The discounters
  • Take-home market
    • Overview
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    • Take-home market trends
    • Grocery & impulse trends
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